Tobias Baumann – Director of Sales & Marketing “We have been working with myhotelshop for several years within the scope of campaign management. The personal and professional support provided by a campaign manager, who is always on hand to give advice and assistance and ensures success with the right strategies, is extremely positive. Our visibility…
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Marica Longa – Front Office Manager “Our experience with myhotelshop has always been successful, both from the operational side, with the set up of the campaigns and the availability of the account managers who help us. Over the past year, our KPIs have not improved much given the Covid situation but we expect to increase…
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Yvette van Hoorn – Hotel Manager “What we appreciate most about working with myhotelshop is that they find quick and individual solutions for our hotel. Despite the change of contact persons, we have been able to achieve consistently positive results since the beginning of the campaigns. By increasing our online presence on the major metasearches,…
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Your website is decisive for the success of your direct sales business. So the quality of your website is crucial. A whole range of factors play a role here. At the top of the list is SEO (search engine optimization), which helps your site rank better with search engines and therefore drives traffic…
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The stunning Swiss natural scenery in which the four Tschuggen Hotel Group properties are located has certainly contributed to the management and staff sharing the conviction that climate change and environmental protection are the most important challenges of our time. In close cooperation with the myclimate foundation, the hotel group already succeeded in making its…
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The key here is SEO, or search engine optimization. SEO is a range of things you can do to position your website in the best light possible in the organic results of search engines. SEO includes: Creating your own and appropriate keywords (also called search terms) Optimizing the speed of your website Including relevant meta…
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Running a successful marketing campaign as a hotel includes different strategies, platforms, models and points of view. The CPA or Cost Per Acquisition model is one of them and is also available for myhotelshop customers. We talked with two experts at myhotelshop to show you the benefits and advantages of this model: Nicole Pierro is…
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The campaign managers at myhotelshop take care of your online campaigns and increase your direct bookings via your own hotel website. With their many years of experience with metasearches like Google Hotel Ads, Trivago and Tripadvisor as well as ad placement via Google Ads, they can establish your website as a successful sales channel. But…
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Markus Schlosser–Managing Director “For us the Full Management Service stands out due to its reliability, high expertise, as well as flexibility and creativity.We were able to observe a significant increase of bookings via our own website due to a combination of optimization recommendations for a conversion increase and marketing activities.”
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Andreas Perger–Executive Director “Mr. Kastner and his team have successfully accompanied us on our way to a better direct marketing and realized professional actions in the process. We are convinced that we will continue to have positive numbers, meaning added value, in the future with myhotelshop.”
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